EP Tips: Working with a Hybrid Publisher

Week 3, Tip 2: Engaging with Your Audience

In the evolving world of hybrid publishing, where authors enjoy the benefits of both traditional and self-publishing avenues, there is a significant element that can dramatically influence the success of your book—it's the engagement with your readers. Building a rapport with your audience is more than a marketing tactic; it is an investment in creating a community around your work. This community not only supports your current projects but also paves the way for future endeavors through loyal readership and the invaluable asset of positive word-of-mouth.